Brian Baber specializes in helping business owners and leaders unlock their potential, with a targeted focus on increasing sales revenue and sustainable growth. Leveraging his diverse background in custom home building, real estate, and finance, Brian provides actionable strategies to help business owners achieve measurable results.

With over 22 years as the owner of an AR Homes® franchise, Brian became a trusted leader in luxury home construction, blending meticulous craftsmanship with a sharp business acumen. His journey began with a strong foundation in finance, earning both a bachelor’s degree and an MBA from Florida State University, along with professional licenses in General Contracting and Real Estate.

Brian’s early career included time at Ford Motor Company in Dearborn, MI, where he participated in a fast-track management program in HR and Finance. He later joined investment bank William R. Hough & Co., where he refined his sales expertise on the taxable trading desk. These experiences gave Brian a deep understanding of financial operations and sales strategy—knowledge he now shares with clients to help them grow their businesses.

As an Entrepreneurship instructor at Florida State University’s Panama City campus, Brian equips students with real-world insights into marketing, innovation, and business growth. The same lessons he teaches in the classroom, he brings to his coaching clients—helping them translate strategy into action.

In addition to his professional achievements, Brian is dedicated to community service through organizations like All Pro Dad, Rotary, leading The Well college ministry, and several mentoring programs. A devoted husband and father of four, he models the principles of integrity, family values, and hard work in every aspect of his life. His coaching and speaking engagements are infused with these core values, inspiring small business owners and leaders to achieve their goals and create lasting impact.

My “LIVE Intentionally” Experience Inside the Five Capitals Framework

Spiritual Capital — Vision & Purpose

• Built a company with a clear vision, mission, and core values that guided my business through both growth and challenge.

• Established daily rhythms of gratitude, prayer, and scripture (check out www.coffeewiththeKING.net).

• Facilitated and led a small group for 17 years, fostering community and spiritual growth.

Relational Capital — Building Trust & Strong Connections

• Navigated legal disputes with professionalism while dealing with strong personalities and high emotions.

• Built long-term, trust-based relationships with clients, subcontractors, vendors, and the community we serve.

• Led teams in a way that created loyalty, buy-in, and a healthy workplace culture.

Physical Capital — Living & Leading from Health

• Set clear boundaries between work and family to stay grounded and present at home.

• Maintained healthy habits through daily stretching, exercise, and disciplined eating habits.

• Endured economic downturns with grit and resilience, modeling perseverance to others.

Intellectual Capital — Strategic & Creative Thinking

• Taught entrepreneurship at the university level, sharing insights on marketing, strategy, and business growth.

• Decision making in uncertain environments with incomplete information.

• Developed innovative marketing campaigns (social media, websites, events, video) to reach and attract clients.

Financial Capital — Stewardship & Growth

• Negotiated complex deals with banks, buyers, and vendors to keep projects moving forward.

• Rebuilt stronger after losing my home in the Great Recession, demonstrating financial resilience.

• Built long-term wealth through saving, investing, and disciplined business operations.